1. DOOH Advertising: Digital Out-of-Home advertising, which involves delivering dynamic content and messages to audiences in public spaces through digital displays.

2. Out-of-Home Advertising: Advertising that targets consumers when they are outside of their homes, typically in public places such as streets, malls, transit stations, and airports.

3. Digital Billboards: Large digital displays located in high-traffic areas that deliver dynamic content to passing pedestrians and motorists.

4. Advan Advertising: Mobile advertising using digital displays mounted on vehicles, such as trucks or vans, to reach audiences in various locations.

5. Adbikes: Bicycles equipped with digital advertising displays, used in urban areas to reach pedestrians and cyclists with targeted advertising messages.

6. Programmatic Advertising: Automated buying and selling of digital advertising inventory in real-time through online platforms, using data and algorithms to target specific audiences.

7. Static Billboards: Traditional billboards with static, non-digital displays, commonly found along highways, major roads, and in urban areas.

8. Digital Signage: Digital displays used for advertising, information, and entertainment purposes in indoor and outdoor settings.

9. Mobile Advertising: Advertising delivered to mobile devices such as smartphones and tablets, including formats like display ads, video ads, and in-app ads.

10. Out-of-Office Advertising: Advertising that targets consumers when they are outside of their workplace, including formats like billboards, transit ads, and digital displays.

11. Real-Time Bidding (RTB): A method of buying and selling advertising inventory in real-time through automated auctions, allowing advertisers to bid on ad impressions based on targeting criteria.

12. Location-Based Advertising: Advertising that targets consumers based on their physical location, leveraging technologies like GPS and beacon technology.

13. Targeted Advertising: Advertising that is tailored to specific audience segments based on demographic, behavioral, or contextual data.

14. Dynamic Content: Content that changes based on factors such as audience demographics, location, time of day, and weather conditions.

15. High-Traffic Areas: Locations with a high volume of pedestrian or vehicular traffic, offering increased visibility for advertising campaigns.

16. Target Audience: The specific group of people that an advertising campaign aims to reach and influence.

17. Brand Awareness: The extent to which consumers recognize and recall a particular brand.

18. Foot Traffic: The number of people who visit a physical location, such as a retail store or restaurant.

19. Customer Engagement: The level of interaction and involvement that consumers have with a brand or advertising message.

20. ROI Optimization: Maximizing return on investment from advertising campaigns by optimizing targeting, messaging, and media placement.

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